Authentic
Word-of-Mouth Marketing
MentionLoop helps startups generate authentic word-of-mouth by allowing real users to naturally mention their product in relevant online conversations.
Join the community of brands and explorers creating authentic product awareness
MarkTyler
Posted in r/productivity
I've been struggling with task management for months. Just discovered this app called TaskFlow that has completely changed my workflow. It has a really intuitive interface and connects with all my other tools. Thought others might find it helpful!
Mention Verified
How MentionLoop Works
A simple way to generate authentic word-of-mouth for your product across the web
Brands Create Mention Tasks
Startups and products create "mention tasks" that include a 60-second intro video and optional trial access. They define the type of mentions they're looking for.
TaskFlow App
"Looking for authentic review and mention of our task management app in productivity discussions."
Create Your Mention Tasks
Define how and where you'd like your product to be mentioned. Upload a quick intro video explaining your product's key benefits and use cases.
- Select online communities where your target audience gathers
- Create a 60-second intro video explaining your product
- Set reward amounts for approved authentic mentions
Discover and Mention Products
As an explorer, discover interesting products and mention them authentically in communities where you're already active. Get rewarded for helpful recommendations.
- Browse products matching your interests and communities
- Mention products naturally when they're helpful and relevant
- Get rewarded with gift cards once mentions are approved
Explorers Make Authentic Mentions
Explorers watch the intro video, visit the website, try the product, and then make natural, helpful mentions in relevant online conversations.
I've been using TaskFlow for the past month and it's been a game-changer. It has a really intuitive kanban system and integrates with all my other tools. Worth checking out if you're struggling with your current setup!
Word-of-Mouth vs. Traditional Marketing
See how authentic mentions through MentionLoop compare to traditional paid advertising and influencer marketing
MentionLoop | Paid Advertising | Influencer Marketing | |
|---|---|---|---|
| Authenticity | High Real users sharing genuine experiences | Low Clearly paid promotional content | Medium Often perceived as sponsored content |
| Cost | Low Pay only for authentic mentions | High Ongoing costs with rising CPCs/CPMs | High Premium rates for quality influencers |
| Barrier to Entry | Low Start with just a few credits | Medium Requires ad creation skills & budgets | High Negotiations and relationship building |
| Targeting | Precise Appears in relevant conversations | Broad Interest & demographic targeting | Audience-based Based on influencer followers |
| Longevity | Permanent Mentions remain in conversations indefinitely | Temporary Disappear when campaign ends | Short-term Quick cycle, pushed down by new content |
| Trust Factor | High Recommendations from community members | Low Known to be paid promotions | Medium Varies based on influencer credibility |
| Conversion Quality | High Pre-qualified through genuine interest | Lower Higher quantity but lower intent | Medium Depends on audience alignment |
Why Word-of-Mouth Wins
Long-lasting impact: Unlike ads that disappear when campaigns end or influencer posts that quickly get buried, authentic mentions remain in conversations indefinitely, continuing to drive discovery for years.
Lower barrier to entry: Start with just a few credits to test the waters. No need for large upfront commitments or complex campaign management.
Higher conversion quality: When potential customers discover your product through trusted community members in relevant contexts, they're already pre-qualified and more likely to convert.
Perfect targeting: Mentions appear naturally in conversations where your solution is relevant, reaching people actively seeking solutions rather than interrupting their experience.
Real People, Real Mentions
Authenticity is our core value. We ensure every mention on MentionLoop is genuine, relevant and valuable to online communities.
Trust & Safety First
Our advanced verification and monitoring systems ensure authenticity at every step.
Real Conversations
Authentic mentions in natural community discussions
Explorer Verification
All explorers go through a comprehensive verification process to confirm their identity and online presence. We verify social media accounts, community memberships, and posting history to ensure they're authentic community contributors.
Content Review
Every mention is reviewed by our moderation team to ensure it meets our guidelines for authenticity, relevance, and helpfulness. We check for natural language, contextual appropriateness, and genuine value to the conversation.
Quality Standards
We maintain strict quality standards for all mentions. This includes requiring explorers to disclose their relationship with MentionLoop when appropriate and ensuring mentions add genuine value to conversations.
Performance Monitoring
We continuously monitor explorer performance and community feedback. Explorers who consistently provide high-quality, authentic mentions are rewarded, while those who don't meet our standards are removed from the platform.
Our Authenticity Safeguards
Identity verification through multiple channels
Behavioral analysis to detect unnatural patterns
Brand approval of all mentions before rewards
Community feedback mechanisms to flag suspicious activity
Periodic reviews of explorer accounts and activity
Rate limiting to prevent spam or manipulation
Our Authenticity Pledge
At MentionLoop, we believe authentic word-of-mouth is the most powerful form of marketing. That's why we've built our entire platform around ensuring genuine interactions between real people and products they actually find valuable.
We pledge to maintain the highest standards of authenticity in all mentions facilitated through our platform. We will never compromise on our verification processes or quality standards, even as we grow.
If at any time you suspect a mention isn't authentic, please report it to us immediately. We take these reports seriously and investigate all concerns thoroughly.
Pay As You Go
No subscriptions. No commitments. Just buy credits and use them whenever you want.
Credit System
Start with as little as $25 and scale as your word-of-mouth marketing grows.
- No subscriptions
Only pay for what you use, when you want to use it.
- Credits never expire
Use your credits whenever you're ready, without any time pressure.
- Volume discounts
The more credits you buy, the more you save per credit.
- Full platform access
All features available regardless of credit package size.
Note: Tasks typically cost 2 credits to create.
Choose your credit package
Need more? Contact us for custom packages.
How It Works
1. Buy Credits
Purchase credits that fit your needs. Start small and add more anytime. No recurring charges.
2. Create Tasks
Define what product you want reviewed and in which online communities. Task creation costs as low as 2 credits.
3. Watch your Growth
Explorers will review and mention your product in relevant conversations and you'll start getting traffic from real relevant people to your product.
For Explorers: Get Rewarded
Earn Money From Your Genuine Review
As an Explorer, you can get paid for reviewing and mentioning products you've actually tried in conversations where you're already participating. No cost to join!
- Earn up to $5 per approved authentic mention
- Discover interesting new products
- Choose your reward method (gift cards or Virtual Cards)
Benefits of Pay-As-You-Go
Try Before You Scale
Start with a small investment to test word-of-mouth for your product before committing more resources.
No Lock-In
You're never locked into recurring billing. Buy credits only when you need them, with no ongoing commitment.
Budget Control
Easily manage your marketing spend with predictable costs. Only pay for results you approve.
Frequently Asked Questions
Everything you need to know about MentionLoop
MentionLoop has strict guidelines for explorers to follow, requiring them to only mention products they've genuinely tried and in contexts where they're relevant. Our approval system involves both automated checks and human review to ensure all mentions meet our authenticity standards. Brands also review mentions before approval to ensure they represent their product accurately.
We follow all applicable disclosure rules and the Terms of Usage of any platform we support. Explorers are required to disclose their relationship with MentionLoop when required by platform rules or regulations. However, since explorers only mention products they've genuinely tried and found valuable, and in contexts where they're relevant and helpful, these mentions are fundamentally different from traditional paid promotions. Additionally, explorers are not required to provide positive reviews, nor are told what to write. They are real people who are genuinely interested in the product and want to share their experience.
Explorers go through an application process where we verify their online presence and community participation. We look for people who are already active members of relevant communities and have a history of helpful contributions. We also monitor the quality of mentions and maintain high standards for continued participation.
Products that solve specific problems and have clear use cases perform best. SaaS products, productivity tools, design resources, and other digital products tend to generate the most authentic mentions. However, any product with a genuine value proposition that people would naturally recommend can work well. We have explorers from all backgrounds and interests, so it is very likely that you will find an explorer who is a good fit for your product
MentionLoop offers flexible, non-subscription and no-commitment pricing. You can join any time and pay as little as you want. The minimum amount to buy credits is $25. The credits never expire and you can use them anytime.
Explorers can earn up to $5 per approved authentic mention, depending on the task and platform. The amount for each mention task is clearly displayed before an explorer claims it. Active explorers who regularly participate can earn several hundred dollars per month, though earnings depend on how many relevant opportunities match your communities and interests. There is no limit on the maximum amount you can earn. There are however, limits on specific platform rules and regulations that may apply.
MentionLoop currently supports mentions on Reddit. We're constantly expanding to include additional platforms based on brand and explorer feedback.
Many brands see their first authentic mentions within days of creating mention tasks. The speed and volume of mentions depend on factors like your product category, the specificity of your targeting, and the reward amount. The real effect of the mentions are similar to SEO but the results are much faster. You will constantly get new traffic from real people to your product.
Still have questions? We're here to help.